Published on March 6, 2015 | by Kaitlyn Mannella Photography by Kaitlyn Mannella0
Customers walk into The Body Shop and ask about parabens – a concept that is fairly new.
All-natural cosmetics and lotions are growing more popular by the day. The Body Shop manager at Vaughan Mills, Carley Dignam, says that it is so easy to find out what ingredients are in any product. “A simple Google search and voila, what you were looking for is right in front of you in a matter of seconds.”
Many beauty products contain harmful chemicals such as parabens. Whether it is mascara, moisturizer, or fragrances, parabens and other chemicals are almost always included in the ingredient list.
Dignam says that many big-brand cosmetic companies have been in the spotlight in regards to their ingredients. “This has inevitably exposed numerous companies for using less than desirable ingredients in their products – and people have taken notice.”
She says The Body Shop has been all-natural since it opened its doors in the late ‘70s. Dame Anita Roddick, the founder of the company, has based many of the products off of ingredients people around the world have been using for generations.
Dignam says that The Body Shop has a line that combines nutrition and organics all in one. “We carry a skin care line called Nutriganics, which is comprised of 98 per cent organic ingredients. They also contain plant stem cells…” says Dignam. A study conducted shows that these plant stem cells help rejuvenate skin cells 5 times faster than normal. They contain skin renewal properties that help get rid of wrinkles and fine lines.
Dignam says vegetarian and vegan products will become increasingly popular over the next few years. “…We now know there are alternatives to products containing ingredients that are harmful to our bodies.”
Many beauty products, including cosmetics, contain these harmful ingredients that Dignam mentioned. Nicole Rodney, a makeup artist and cosmetician at Shoppers Drug Mart in Vaughan, says that she promotes all-natural products as much as she can. “I’m kind of like a spokesperson for natural and organic beauty products,” she laughed.
Rodney says there are products out there that don’t contain chemicals or anything that can harm your body. “One company with paraben-free products is bareMinerals. They strive to exclude anything toxic or unsafe from their cosmetics.”
Working as a makeup artist, Rodney is passionate about making people feel and look beautiful. “When people me for an eye shadow or foundation, I will always suggest something organic and natural,” because she worries about these chemicals being absorbed into the skin.
Consumers play a big part in supporting the natural and organic beauty movement. Alannah Rosati, a student at University of Toronto, wears hemp clothing, eats organic, and pays attention to ingredients. She shops for any natural beauty product she can find.
“LUSH is one of my favourite stores. All of their products are handmade and natural.” Rosati buys shampoos, bath soaps, and face masks to name a few. “LUSH has this face mask made from tea tree and garlic…some people find that an odd mixture, but I love it,” she says.
Rosati only wants items that are fresh and have no preservatives. “If I am putting something on my face or my body, I want it to be non-toxic and all-natural.” She believes that all-natural beauty products are not only good for you, but they are good for the environment.